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2026年4月17日
中东 参考 耶路撒冷邮报 1 分钟阅读

以色列战略转型:利用地区冲突重塑全球叙事

耶路撒冷邮报 以色列发行量最大的英文报纸
以色列战略转型:利用地区冲突重塑全球叙事
摘要
据《耶路撒冷邮报》深度分析,以色列正在改变其传统的公关(Hasbara)模式。长期以来,以方一直致力于寻求国际社会的认可和道德合法性,常因国际媒体的批评而调整策略。然而,近期以色列已转向更为积极的地缘政治叙事策略,将自身定位为抵御地区威胁的前哨,不再单纯依赖解释性公关,而是通过展示军事和科技实力来主导舆论。文章指出,自2023年10月7日哈马斯袭击事件后,以色列深刻认识到国际舆论的脆弱性,转而加强与新兴战略盟友的关系。分析认为,这种转型旨在让全球媒体关注以色列的安全逻辑,而非仅仅纠结于人道主义层面的批判,试图通过地缘政治的强势表态来赢取长期的战略主动权。
中文译文

作者:米卡·哈尔彭,2026年4月16日

安全、外交和战略联盟共同构成了现代以色列。这个犹太国家的安全机构一直受到西方世界的称赞。耶路撒冷的外交团队经验丰富、能言善辩,并在必要时表现得强硬。她的战略联盟正在扩大,进入了以前从未愿意与以色列接触、更不用说结盟的领域。

然而,尽管拥有诸多优势、胜利以及在科学、技术、战争和艺术领域的卓越成就,以色列却一直处于不断寻求国际认可的状态。世界舆论对以色列至关重要,这种对认同的渴望有时被证明对这个世界上最强大国家之一的发展和决策是有害的。

以色列建立在道德原则和合法性之上。在大屠杀后的世界里,犹太人显然需要一个安全的家园。这种现实不仅在犹太人看来是清晰的,也得到了国际社会的理解和联合国官方的认可。

以色列渴求国际认可

尽管在建国后相对较短的时间内取得了巨大成就,以色列依然渴望赞美和接受。国际媒体的一次批判性打击被解读为战略损失,一位世界领导人的批评就像是刺向耶路撒冷心头的一把刀。以色列一直专注于公共关系(Hasbara),以至于在外交上因小失大。为了给那些被外国行动者负面看待的行为正名,它发起了大规模的媒体和公关活动,其中许多活动聚焦于具体的军事行动。

英文原文
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ByMICAH HALPERNAPRIL 16, 2026 15:00Security, diplomacy, and strategic alliances all combine to create the modern state of Israel.The Jewish state’s security apparatus has been heralded by the Western world. Jerusalem’s diplomatic corps is seasoned, articulate, and stiff-necked when necessary. Her strategic alliances grow, entering arenas never before willing to speak to, let alone align with, Israel.And yet, in spite of herself, despite her many attributes, her victories, and her world-altering achievements in the areas of science, technology, warfare, and the arts, Israel had been in constant search of international acceptance. World opinion mattered to Israel, and that search for longing, at times, proved detrimental to the growth and decision-making of one of the world’s most powerful nations.Israel was founded on a principle of morality and moral legitimacy. In the aftermath of the Holocaust, in a world where it was clear that the Jews needed a safe homeland, Israel was there. Israel was home. Israel was the Jewish haven for Jews from all over the world.That reality was clear not only to Jews, but it was also understood and accepted by the international community and officially acknowledged by the United Nations. The aftermath of Hamas's Nova music festival massacre in Re'im, southern Israel, on October 7, 2023. Picture taken November 2, 2023 (credit: Arie Leib Abrams/Flash90)Israel craves international acceptanceDespite all she had achieved in the relatively short span of her statehood, Israel craved praise and acceptance. A critical blow in the international media was interpreted as a strategic loss. Critique by a world leader was a stab in the heart of Jerusalem.Israel had been so preoccupied with public relations – hasbara – that, diplomatically speaking, it missed the forest for the trees. To justify her actions, which were viewed negatively by foreign actors, she launched major media and PR campaigns. Many of those campaigns centered on the activities and actions of the IDF, a defense force renowned for strategic planning and accompanying successes.In July and August of 2006, in the midst of serious fighting, Israel embarked on a PR barrage to explain the activities of the IDF in Lebanon. The goal was to shape public opinion, especially in the United States and within the European Union.In July and August of 2014, Israel was assaulted by the slings and arrows of damaging press coverage, resulting in faltering world opinion because of civilian Palestinian deaths in Gaza. And so, they set out to change the narrative.That precedent had been set years earlier.Israel entered negotiations and deals that they were skeptical of because they were pressured to join. The Oslo Accords of 1993 are a perfect example. Israel was forced into Oslo to reduce international isolation. It backfired.In 2003, under the leadership of Ariel Sharon, Israel accepted the Roadmap for Peace – a US-backed plan for a two-state solution. The goal was to help the United

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原文链接:https://www.jpost.com/opinion/article-892947